According to Facebook, we are living in a “video first” world, where Social Video will soon be at the heart of everything
“Ten years ago, most of what we shared and consumed online was text. Now it’s photos, and soon most of it will be video. We see a world that is video first with video at the heart of all our apps and services.” – Mark Zuckerberg
Not Convinced ?
STATS DON’T LIE
64% of consumers say that watching a marketing video on Facebook has influenced a purchasing decision.
52% of consumers prefer pre-recorded video content, while 48% prefer live video content.
73% of Consumers are deciding in less than 30 seconds if they will watch to the end of the video (43% decide in less than 15 seconds!).
Marketers feel the most confident about reaching customers with video on Facebook and YouTube. Consumers are still viewing on these platforms, but are also starting to expand the platforms where they’re watching branded video content. The top three channels they’re watching videos from brands are Facebook, Instagram Stories, and Snapchat
Video marketers get 66% more qualified leads per year.
Video marketers achieve a 54% increase in brand awareness.
Almost 50% of web users look for a video before visiting a store, says Google.
Wyzowl says that 79% of consumers prefer watching video to reading about a product.
And Hubspot says that 43% of consumers want to see more video content this year.
84% of consumers have bought something after watching a video.
91% of consumers have watched an explainer video.
Are you ready to get serious with your business marketing strategy?
Together we can create a video and photography package that will work FOR your business, solidify your brand, and grow your visibility.
Not even sure what a marketing video looks like?
Check out the latest promo video I created for a local IT company.
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